www.MatureResources.org Publisher Calls Internet Best “Go-To” Resource for People 50-Plus
Mature Resources, one of the first fifty-plus online magazines and business directories, is adding a new internet innovation at www.MatureResources.org - a Mature Resources Consumer News Service linking baby boomers 50-plus to business news, press releases and special deals exclusively for them. Your press release featured on the Home Page and all announcements will link directly to the business/consumer website. Media outlets, journalists and bloggers will receive information on this new news/marketing program.
“Every type of business must be aware of the baby boomers’ enormous buying power and internet spending. First, they do plenty of research online and frequently purchase products or services for themselves, their parents, their children and their grandchildren directly from business websites,” said Publisher Sharon Sultan Cutler. According to Forrester Research, baby boomers outspend younger adults 2:1 .
www.Mature Resources.org has been a recognized and popular internet brand, ezine and business directory since 2002. Now your company, non-profit, or government agency can make the news all over again with our affordable Mature Resources Consumer News Service.
The Pew Internet and American Life Projects reports that 77% of people 50 to 60 regularly use the internet, while 54% of people 65 and older surf the web too. “There are 79 million baby boomers and over 35 million seniors 65-plus. And the 65-plus segment is the fastest growing demographic online, which is terrific for businesses and non-profits,” Cutler added.
The Mature Resources Consumer News Service will feature many types of business announcements focusing on baby boomer needs and resources including:
Launching Packages Begin at 3-months for $179
The recent recession hit hard, and if you were one of the many unfortunate ones that lost your job due to downsizing, you may now find yourself in a precarious situation: too young to retire or receive social security benefits, but too old to be hired. To add insult to injury, your emergency unemployment has probably run out long ago and you're dipping into savings and retirement funds.
Many who find themselves in this spot have out of necessity become the new boomerpreneurs. If you fall into any of the following demographics: retirees, soon-to-be retirees, displaced workers, the unretired, and those that always dreamed of having their own businesses, now is the time to realize your dream.
A new how-to website is soon being launched to help you take your idea from concept to product. The Ultimate Inventor Guide is not only a "how to" but will also feature experts columns from angel investors and marketing experts, along with interviews from entrepreneurs who will discuss not only their success stories, but how they overcame their obstacles. The material is designed to keep you motivated during your own entrepreneurial journey.
Register now to become an ultimate inventor member and stay up-to-date on new materials and resources as they become available. As every cloud has a silver lining, the recent economy may just make you realize a silver lining waiting for you!
When Sharon Sultan Cutler was reminded that 10,000 baby boomers would start turning 65 daily on January 1, 2011, she was well on her way to completing her first book, Once Upon Our Times™, scheduled for release in mid-summer, 2011.
The combination nostalgia book-American history story centers on the 1965 graduating class of East Meadow, Long Island, New York. The 778 students comment on life, growing up first in the five boroughs of New York City and then moving with their families to the former sheep meadow known as East Meadow. The students’ stories recall the growing up years, junior and senior high school, careers, relationships, families, challenges and triumphs in the last 64 years.
Today’s world seems obsessed with youth and maintaining an adolescent look. Celebrities and public figures reflect an unrealistic idea onto a society that is already obsessed with appearance. If a person were to act upon media examples alone, they could potentially spend millions over a lifetime on exhaustive procedures and techniques just to try to hide the natural process of aging.